SEO Links | Absolute Links vs. Relative Links

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The SEO Links debate between absolute links and relative links remains to live on in the SEO world. The particular significance of each continue to be debated, but it widely considered that absolute links provide better search engine optimization value on the whole than relative links.

Many believe that absolute links have less potential for getting messed up when search engines index your page. It shouldn’t make a difference, but many conclude that this is reason enough.

SEO Links – Reasons to use absolute URLs

  • Better at preventing duplicate content
  • Are better when handling canonicalization issues;
  • Are safer when talking about site hijacking;
  • Are safer when switching to a new CMS;
  • Are a better choice if your content is distributed via email;
  • Easier for search engines to follow as they resolve all relative URLs to absolute ones before following them.

Moreover, content scrapers and RSS services may ‘repurpose’ your content legitimately (or not). In both case, shouldn’t a proper SEO Links (back-link) be attributed to your site? This situation favors absolute links. Although this is a minor argument, it’s still worth considering for better SEO Links strategy.

Advanced SEO Links | Absolute Links Wins

When determining what type of links you prefer to use on your site, always weigh your site’s visitors first and foremost. A page’s substantive download time does not affect search engine rankings, but it does influence sales conversions. Applying too many absolute links on your web pages can have an adverse impact on download time.

Many items on a web page may be beneficial for site usability and sales conversions, but they might make no distinction as to either a site ranks or not. Although link structure is crucial for the commercial web search engines to obtain easy access to the content on your web pages, utilizing absolute links instead of relative links will not swiftly and miraculously make your site rank well.

In conclusion, relative links, not as ideal. Absolute links, these are the way to go as it solves those very common sitewide level duplicate content problems.

Enterprise Local Network Corporation (elnco) is a full-service Canadian digital marketing agency. Our team develops effective advertising strategies for forward-thinking companies. elnco | Enterprise Marketing Agency gives local businesses a complete set of integrated enterprise digital marketing solutions to North and South America, Australia, Europe, Egypt and the Middle East, and the USA brands.

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